Market Research/Intent Identifier

Intent Identifier

Find the businesses showing they're ready to buy — before your competitors do.

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In-market accounts ranked by intent.
What it is

Understand intent identifier at a glance

Intent Identifier surfaces the accounts displaying signals that they're in-market for what you sell, so your team can reach out at exactly the right moment.

Combine intent with firmographics and technographics to focus on the warmest, best-fit opportunities first.

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A closer look at Intent Identifier inside Aonsight.
What it's for

Put Intent Identifier to work

Catch buyers early

Spot in-market accounts while they're still shaping their shortlist.

Prioritise outreach

Work the warmest, best-fit accounts first instead of cold lists.

Time your campaigns

Trigger outreach and ads when intent is highest.

Reduce wasted effort

Stop chasing accounts with no signal of interest.

Who benefits

Built for the whole go-to-market team

Intent Identifier gives every team a shared, evidence-based view of the market — so decisions get made on facts, not instinct.

SDRs & AEs

Spend time on accounts that are actually ready to talk.

Demand gen

Target spend at accounts showing real buying signals.

Sales leaders

Improve conversion by focusing the team on warm demand.

RevOps

Route high-intent accounts to the right reps automatically.

See it in action

A look inside Intent Identifier

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Walkthrough: from an intent signal to a first meeting.
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Intent combined with fit and firmographics.
Case study

Cutting time-to-pipeline with intent signals

A services firm prioritised high-intent accounts and cut average time-to-first-meeting by a third.

Read the full case study

-33% time to first meeting

Result achieved with Intent Identifier.

See a real Intent Identifier report

Download an example report to see the kind of output you can generate in Aonsight.

Download example report
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Know your market.
Find the buyers in it. Win them.